Definition of 'pheasant' (noun);

A passionate and creative animal that has the power to make anything happen. The pheasant is colourful and bold but also knows when to be its natural self.

Definition of 'Lazy Pheasant' (noun);

A game bird reared in Ayrshire, Scotland, distinctive and elegant and not afraid to make a statement.  Has passion for the countryside but no stranger to urban environments or a sporting event.

Takes inspiration from traditional Scottish Estates, England's Home Counties and the city-scapes of Paris and New York.